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The Cake Fairy

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With 20 years experience in the wedding industry, bespoke cake designer Janet Endean at The Cake Fairy believes that every wedding cake should be as unique as the couple it is created for.
Pricing & Costs

Prices start at

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General Services

Bespoke Design
Cake Accessories
Physical Shop / Studio
Pre-Wedding Consultation
Sheet Cakes
Tiered Cakes
Full Description
The Cake Fairy was launched in 1999 after many successes with cake competitions, winning 3 gold awards, 2 silver awards and a bronze award. Whether you’re looking for something classic, vintage or contemporary, I work closely with each client which allows me to create a cake that is individually designed to complement the style and theme of your wedding, ensuring a truly personalised wedding cake with close attention to quality and detail. From intimate classic designs with handcrafted sugar flowers to fun designs with sugar models and grand 8 tier towers with the WOW factor, your ability to have exactly what you want is at the heart of what I do. Working from my studio in Berkshire I design and supply cakes throughout the South East of England and beyond, also creating wedding cakes for couples as far afield as New York, Canada and New Zealand wishing to get married in the UK I pride myself on a first-class, friendly service from the initial consultation right through to the wedding day, and a visit to the studio gives you a chance to view my bespoke designs and see where it all happens. As a Wedding Cake specialist the studio has everything at hand to help visualize ideas, bringing together colour schemes and adding finishing touches you have considered. My designs are regularly included in Wedding magazines giving inspiration to couples for their special day and I have achieved Regional Finalist status in The Wedding Industry Awards 2012 2013 2014 2015 and Highly Commended Regional Status for London & South East 2016 The Cake Fairy studio is fully insured and has a food hygiene rating of 5 out of 5 by Wokingham Borough Council Environmental Health Department.

Personal Message from the Manager

Name of Wedding Contact: Janet Endean
Congratulations on your forthcoming Wedding. You are very welcome to visit my studio and discuss your requirements, just contact me to make an appointment.


Year Business Was Established
No. of Weddings Hosted
More than 50
Public Liability Insurance
No. of People In Team
Add a review
Add a review
Fiona Flint
Wedding: November 2018
November 2018
Amazing cakes!
We have know Janet for many years now and have worked alongside her at many weddings. She is a pleasure to do business with and her cakes are always amazing! Very happy t...
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Romeilla & Muhammad
Wedding: March 2018
December 2018
Many thanks!
Hi Janet Many thanks for the beautiful cake today. The guests loved it and it tasted amazing!
Katie & James
Wedding: April 2018
December 2018
Once again a big thank you to you
Hi Janet, The cake was and was delicious, everyone loved it. Thank you for making for us. Once again a big thank you to you
Ruth & Will
Wedding: September 2018
December 2018
The guests were amazed
Hi Janet Just to say thank you so much for a fabulous cake! The guests were amazed at the design and execution! It so fitted the theme and was exactly what Ruth wanted (...
Read more
Esther & Manveer
Married in June 2018
December 2018
Thank you
Thank you so much again for helping to make our day that bit more special [🙂]
Ellie & Daniel
Married in March 2018
December 2018
janet, you are amazing
Thank you so much, we had a clear vision of how it needed to look and you delivered far beyond our expectations
Location & Contact Details


Grazeley Road, Reading, Berkshire, RG7 1BJ, England

Travel Notes

Just 5 minutes off of junction 11 of the M4

Nearest Town


Nearest Motorway & Junction


Nearest Train Station


Nearest Airport


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Press & Awards

Press & Awards (3)

Wedding Cakes A design Source
Berks Bucks & Oxon Wedding
Wedding Ideas

Accreditations / Associations (1)

City & Guilds Sugarcraft & Design Qualified

Industry Awards (5)

Wedding industry Awards Highly commended Regional Finalist 2016
Wedding industry Awards Regional Finalist 2015
Wedding industry Awards Regional Finalist 2014
Wedding industry Awards Regional Finalist 2013
Wedding industry Awards Regional Finalist 2012
Preferred Supplier List

What is your most memorable wedding?

With the couples 4 tier stacked Wedding Cake safely packaged up, I was taken by launch across the Thames together with the couples rock band to a private island where the wedding was to be held.

Describe your style in 5 adjectives.

Stylish, elegant, fun, bold, bespoke

What about your business are you most proud of?

Being part of a couples special day

What is your No. 1 wedding planning tip for couples?

Its never too early to start planning, it then gives you plenty of time to access suppliers and take your time to make decisions

What is your favourite personal touch you have seen at a wedding?

A picture of every guest with the couple hanging from a balloon

Describe your typical process with a couple.

Most couples visit me at my studio after viewing my website or following a recommendation. Visits are by appointment only and usually take between 1 and 2 hours. During a consultation you will be offered a section of cake samples to try and have the opportunity to browse through my extensive range of portfolios. Then the fun begins, I will mock up a cake design for you using items in the studio which will give you a good idea of cake size and style. Once you are happy with the ideas we have discussed I will make a note of your requirements and send you a quote which is held for 7 days.

What is your signature cake?

Although I am really well known for my Wonky Wedding cakes; my bespoke silhouette cakes are now a very big part of my business .

What is the most original creation you have baked for a wedding?

A dual sided wedding cake with aspects of the game Final Fantasy- where the couple met

Describe how you got into making wedding cakes.

I started making cakes and pastries for my fathers shop when i was a little girl, years later I embarked on making my childrens' birthday cakes which i thoroughly enjoyed doing. I then decided to start entering competitions and my business was founded after winning gold awards for my designs.

What would be your show stopper in the Great British Bake Off?

It would have to be something tall, colourful and quirky