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We believe every woman should look and feel amazing on her wedding day regardless of budget.
Pricing & Costs
Prices start at
Products and Services
High Street Retailer
As the UK's largest and most affordable bridal retailer, we sell all of our dresses for under £599* (*Excludes Platinum Edition), off-the-peg, so you can take your dream dress home with you today. We're passionate about our business and our core principals of quality, choice and service. You can visit us at a time that suits you and there’s no time limit – take as long as you like, relax and have fun! Plus our store is open 7 days a week. Take a look on our store pages for opening hours.
Married in July 2018
Lovely experience - went on a Friday midday and had a stress free time. And bought the one !
Married in June 2019
WED2B - Brighton
Lovely people! I felt so comfortable, they made me feel so welcome. Natasha was so lovely, gave me great advice and told me honestly how I looked which is what I needed! ...