What is your most memorable wedding?
I really love creating arches for weddings, so it would have to be those. Arches have become our signature style and allow us to create a real showstopper.
Describe your style in 5 adjectives.
Natural, Romantic, Elegant, Beautiful, Soft
What about your business are you most proud of?
My team and our amazing portfolio of clients.
What is your No. 1 wedding planning tip for couples?
Enjoy every moment of it!
What is your favourite personal touch you have seen at a wedding?
A wishing well, where guests could float a flower and make a wish.
Describe your typical process with a couple.
Upon the initial wedding flowers enquiry, we will happily provide the couple with a free, no obligation proposal, complete with ideas, costings and mood boards. From there, we will hold a bridal consultation where we can discuss their special day in all its glorious detail. We will make sure that their flower choice and style is appropriate and perfectly complementary to the look and feel of the rest of the wedding.
We will talk through all the important things like colour, size, setting, style, mood, lighting and logistics as well as the littler things, like how many buttonholes are needed, or if they need any extra rose petals to scatter down the aisle, or thank you bouquets for the speeches... We are here to hold their hand through all the tricky, flowery decisions, ensuring that their day is as beautiful as can be!
We are available for weddings nationwide in the UK and abroad, but specialise in creating beautiful wedding flowers in London.
What is the most interesting thing you have put in a bouquet?
I've put black fruits and pomegranates in a bouquet before for a winter wedding, it looked lovely.
Is there a flower that has specific symbolism that you would recommend for couples?
So many flowers represent love, friendship, happiness and so on, so it’s really what is personal to the bride. We always love roses and peonies, but of course our favourite has to be the All For Love rose.
What is the most romantic flower and why?
For me, the peony because it’s it has such limited availability, it makes it extra special.
What should you do with the flowers after the wedding?
You could dry or perseve the flowers. Many of our brides also give them to guests to enjoy at the end of the night or we like to donate to charities through our 'Loved Again' arm of the business. 'Loved Again' recycles All For Love’s own event and wedding flowers into beautiful bouquets and arrangements, donating them to local mental health initiatives and charities.