Award-winning floral artist, designer, teacher, creator of the Living Embroidery Collection and design consultant - weddings, events, interiors, personal flowers.
Products and Services
Flower girl Baskets
Physical Shop / Studio
Pricing & Costs
Prices start at
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Best Wedding Florist in 2012 and a Chelsea Flower Show medal-winner in 2009, Zita also won the Editor’s Gold Design Award at last year’s Brides The Show. She designs with a unique blend of Brazilian fantasy, English gentleness and Japanese rendition. Her wedding concepts are theatre at its purest – immaculately conceived, perfectly scripted, organised down to the finest detail, inspired, individual, heartfelt and always breathtakingly beautiful.
Services range from the simplest – wedding flowers, bridal bouquets and buttonholes – through to venue decorations, tailor made living embroidery gowns and accessories and entire event concepts. The focus is on translating your dreams into a reality which you hadn’t quite fully imagined.
Personal Message from the Manager
Name of Wedding Contact: Zita Elze
“I would love to say everything comes directly from the soul. I really do not think of a recipe on how to put a design together, rather I let it happen naturally.” This is your celebration: “I love working closely with my brides, absorbing the mood and emotions they wish to convey, then recreating them with flowers and other decorative effects.” Zita Elze
Year Business Was Established
# Of Weddings Hosted
More than 50
# Of People In Team
Public Liability Insurance
Press & Awards
Press and Awards (2)
The Florist magazine, January 2013
Interflora Australia, April 2015
Industry Awards (3)
Chelsea Flower Show medal winner in 2009
Editor’s Gold Design Award at Brides The Show in October 2014
Best Wedding Florist in 2012’s Perfect Wedding Awards
Location & Contact Details
Sandycombe Road, Richmond, Greater London, TW9 3LU, England
Nearest Motorway & Junction
Sandycombe Road branches off the A307 (which borders Kew Gardens), or can be reached via the A316. There is limited free parking.
Nearest Train Station
Kew Gardens Station
We are located a 5 minute walk from Kew Gardens station (District Line or London Overground), which is in zone 3. Choose the ‘Richmond’ branch of the District Line from central London, or the London Overground from North London. By bus, route 391 passes the shop. This leaves from Richmond Bus station or Sands End Sainsburys and travels via Fulham, Kensington, Hammersmith and Chiswick.
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What about your business are you most proud of?
Zita first introduced her ground-breaking floral embroidery designs at the world-famous Chelsea Flower Show in 2009. Her display, the first of its kind, earned a coveted silver-gilt medal and had audiences gasping in wonder at its exquisite romantic beauty. Chelsea Flower Show now regularly features flower dresses by young florists and other professionals who have picked up on the trend.